In the past year the prices of cashmere have risen significantly, thereby influencing the price of the product finished. Even we as producers, of cashmere, we found the opposite problem of having to increase the final price, to maintain quality. For this reason, we decided to activate a variety of sales channels, such that we can get to the end customer without any intermediate steps to contain the price. The birth of the virtual store from the Plain Cashmere is one of the routes taken to moderate the increase in raw material costs. To better understand what is way behind this speculation, we present an article extracted from the sun 24 hours of September 15, 2010, explaining the reasons.
It's cold in the desert with a cashmere sweater
Roberto Capezzuoli September 15, 2010
Your Golf cashmere, worn once, is not so hot, light and soft as you'd expect, and how its high price seemed promise? Or you have verified the presence of the label percentage of silk, cotton or other lane? Well, you have to evenly distribute the blame on the desert, winter, and China, three factors that are making it unaffordable prices for the best quality of cashmere.
The first element is combating desertification besieged Beijing. The goats from which the most valuable fleece are present in large numbers in Mongolia and in the Chinese region of Inner Mongolia, and their effect on the grassy plains is very similar to what the late Roman Empire was attributed to the Huns of Attila. In past years the value of the cashmere had persuaded the Chinese authorities to promote the breeding, with the dual effect, not really like it, resize the price of the fiber and to accelerate the exploitation of pastures, devastated, of course, the eating habits of goats.
against the advance of the desert, the Chinese government ran for cover, removing incentives to farmers. But the prices had already triggered an expansion of consumption by the local textile firms, whose demand is now satisfied with crossbred able to provide better performance, but only quantitatively. The good quality cashmere has become more rare and has seen its prices increase.
is only in recent months, however, that high prices have become dizzying. On the one hand, signs of economic recovery have raised the question, not only in China but also in the rest of the world and in Italy, which boasts the use of cashmere a tradition of excellence. On the other hand, the availability of better product was further beheaded the second of the negative factors mentioned above: the rigid winter, which made the slaughter of sheep. The losses in some areas of Mongolia have been close to 50% of the total number of animals.
"The orders are broken, but the offer today, in quality and quantity, very hard to satisfy customers," says Luca Alvigini, that Alpha is a leading supplier of Tops fiber to the Italian textile firms. The prices, known Alvigini between January and now have doubled, with the best knitting staple that can easily exceed $ 130 per kg.
the Association of Biella wool breathes even more gloomy pessimism: the price of $ 160 to get combed and paralyze the question of many Italian processors.
As with many other commodities, the rise in prices was also aided by the gradual reduction of stocks held by traders and engaged last until winter in cost containment. The market, to some extent, also appears to surpass the situation a decade ago. At the turn of the millennium, in fact, the cashmere fiber could cost as much as today, if not more. Purchase and use the privilege only of the specialists were then able to create finished products of refined perfection.
But there is a difference, which is the third negative element and also represents the most serious worry for the big names of Italian cashmere: to dictate prices and volumes are now Chinese buyers, who, in addition to financial strength that allows you to get rid of the detained goods in warehouses, rely on the favorable labor costs, the local and even cheaper, the nearby Vietnam. The only protection in the face of such fierce competitors is the ability to provide excellent quality to its production.
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